I was just reflecting on the color schemes chosen by the
marketing divsion of the Sirius Cybernetics Corporation Microsoft Corporation for the different editions of the Vista OS. When something struck me as odd, whilst looking at the packaging leading to the Ultimate edition of this product.
In the words of Leo Getz, the character portrayed by Joe Pesci in the Lethal Weapon movies: "but... but... you're black!"
<deep voice> and indeed, it is. </deep voice>
I'm not trying to imply anything here, but it would seem that the more feature rich the next version of Windows is,
the deeper in hue of the packaging.
And the darker the berry... but I digress...
It is almost a certainty that early adopters of Windows technology are going to migrate towards the versions of Windows with the larger installations (due to more technical features being installed on the end-users system, of course).
With Vista Ultimate obviously viewed as the version with the most Bling.
But of course they will claim it is not the size of the install that matters, it is the enhanced security and usability features over previous versions of the operating system that will be what has won them over. That is what they may claim, but can we really be sure it isn't a case of OS fever that affects them so?
I cannot answer if this move by the software giant is an effort to show greater solidarity with demographics shown to be moving on up within our society. I applaud however, the rich expression of diversity shown in the new product lines, as I am sure each edition of the operating system is equally worthy of consideration, and tolerance.
And yet, I cannot help but wonder what is next in this progression? Is Vista Ultimate all that, or are other variations in the works? :
Eventually, with the growth of ethnic diversity that is occuring between our shores, may we also look forward to the Carlos Mencia "special" edition? For user's who need to keep it real-time.